Episode 53: Writing a distinctive book that ups your credibility, the difference between self-publishing and using a big publisher, what anthologies are and are not good for and how to hire the right PR agency with Jackie Lapin

Jackie Lapin is the founder of The Conscious Group of Companies, serving people and organizations that are changing the world–one-stop shopping for the Conscious and Transformational marketer! Among the Conscious Companies are Conscious Media Relations (Publicity and Radio Media Tours), Conscious Marketing Mastery (Do-It-Yourself PR Tools and Webinars) and Conscious and Transformational Speakers (Speakers’ Bureau)—along with Luminary Voices Presented by Conscious and Transformational Speakers .
Jackie shares the secret formula to writing a distinctive book that ups your credibility, the difference between self-publishing and using a big publisher, what anthologies are and are not good for and how to hire the right PR agency.